Check out our segment that recently aired on WFMZ 's 6pm Nightly News about Mane 'n Tail, our NASCAR throwback and how we are expanding!
The video is a segment from WFMZ Channel 69 exploring the origin story of Mane n’ Tail shampoo and conditioner.
From Stable to Shower: How It All Began
- Mane n’ Tail’s journey started as a grooming product for Arabian show horses, designed to give them strong, healthy, shiny manes and tails.
- The founder was inspired by the incredible success of their horse-hair conditioner — the healthy, lustrous coats stood out so much that a curious idea sparked: if it works this well on horses, why not humans?
Making the Pivot: Horse Care → Human Hair Care
The shift from stable care to personal care wasn’t just a marketing ploy, but a response to actual results. People noticed how the horse’s coats looked — and asked if there was something similar for people. The success and popularity among horses gave the brand confidence to try their formula on human hair.
Public Reaction & Impact
Since launching as a human hair care brand, the product built a following among people who appreciated its promise of strength, shine, and health. For many, knowing the original story adds a bit of novelty and authenticity — that this isn’t just another shampoo, but a product with a real “horse to human” heritage.
Straight Arrow Products, Inc. 900 Conroy Place Easton, PA 18040
phone: 610-882-9606 www.straightarrowinc.com
